This gem just so happen to fall in our lap showcasing a story any of us can relate to involving guap, cheese, paper, yeah you know what I’m talking about money! Almost every city in the world has that one area where cool kids congregate. These are the places that emerge as destinations for unique style, culture and social consciousness.
Speaking of places where it’s highly occuring due to it’s art, architecture, and a booming subculture scene. All of these factors give some places like the Bacongo District of the Republic of Congo-Brazzaville the extra something that make it more desirable than others.
Authentically Congolese, L’Argent gives a fascinating look at how we are looking for happiness in all the wrong places and with the wrong people. While the happiness from material purchases diminishes over time, helping others and the experiences we create become an ingrained part of our identity.
Press play and add some damn culture to your life son. S/O to Nicholas Owen for directing the music video.